Protein World Under Fire Again Over "Body Shaming" Kardashian Ad

15 February 2017, 17:56

Kardashian Keep Up Poster

It's not long since their "Beach Body Ready" poster landed Protein World in hot water. Now they're being attacked again for a poster featuring a scantily-clad Kardashian.

The ad, promoting a weight loss protein scheme and featuring Khloe Kardashian in a revealing leotard, has appeared at Tube stations across London.

And like the campaign from 2015 for the same company, it's causing uproar on social media:

In 2015, the supplement company's Are You Beach Body Ready? campaign caused a similar storm when it appeared around the London Underground network - and was swiftly defaced by campaigners who accused it of "body shaming":

Beach Body Ready 700

James O'Brien head in hands

'Which EU Law Are You Most Looking Forward To Losing?'

Nigel Farage bombastic

The Nigel Farage Show: Watch In Full

Nick Ferrari LBC Stun

This Lib Dem Wants Another Referendum, Nick Wants Her To Accept Brexit

Nadhim James

James Takes On Tory MP Who Says "The Country Is Coming Together"

Comments

Loading...