Competition regulator clears Amazon’s partnership with AI firm Anthropic

27 September 2024, 14:34

An Amazon sign at the fulfillment centre in Hemel Hempstead, Hertfordshire
Amazon. Picture: PA

The Competition and Markets Authority said its initial investigation had found the partnership did not qualify for further investigation.

Amazon’s partnership with AI firm Anthropic does not qualify for further investigation over concerns about impacting competition in the AI sector, the UK’s competition regulator has said.

The Competition and Markets Authority (CMA) said its initial Phase 1 investigation into whether Amazon’s four billion dollar investment and other arrangements with Anthropic created a merger situation that could impact competition in the sector.

The watchdog has been vocal about its concerns around large tech firms investing heavily in AI start-ups and earlier this year highlighted a number of what it called an “interconnected web” of more than 90 partnerships and strategic investments between a small handful of the biggest tech and AI firms, a set-up it warned could be used to consolidate power and resources within the sector.

It has since launched a number of investigations into similar partnerships.

In this case, the CMA said that it tested Amazon’s arrangements with Anthropic against thresholds for turnover and share of supply, concluding that neither was met, and therefore a further investigation will not be pursued.

Writing on LinkedIn, Joel Bamford, executive director of mergers at the CMA, said: “Reviews like this help us to gain more clarity around whether they could fall under UK merger rules and any subsequent impact they could have on competition, and we hope that this clarity also benefits businesses with an interest in these markets.

“Our investigation into Amazon’s partnership with Anthropic found that that Amazon’s four billion dollar investment into Anthropic allowed it to enter multiple non-exclusive arrangements with Anthropic and secure certain rights in connection with its investment.

“Having tested these arrangements against the UK merger control jurisdiction thresholds for turnover and share of supply, we have concluded that they are not met. We also considered whether the arrangements allowed Amazon to exercise material influence over Anthropic.

“Ultimately, given neither of the required turnover or share of supply tests were met, we did not need to reach a conclusion on material influence.

“As a result, we do not believe that a relevant merger situation has been created and will not refer this for further investigation.”

An Amazon spokesperson said: “We welcome the UK’s Competition and Markets Authority (CMA) decision acknowledging its lack of jurisdiction regarding this collaboration.

“By investing in Anthropic, we’re helping to spur entry and competition in generative AI. Customers are very excited about the opportunities this collaboration is providing them.”

An Anthrophic spokesperson said: “We welcome the CMA’s decision to conclude their review of Amazon’s investment without further action.

“As we’ve made clear, Anthropic is an independent company and our strategic partnerships and investor relationships do not diminish our corporate governance independence or our freedom to partner with others.”

Separate investigations into partnerships between Google and Anthropic and Microsoft and ChatGPT maker OpenAI remain ongoing, the CMA confirmed.

By Press Association

More Technology News

See more More Technology News

The TikTok app logo displayed on a mobile phone screen

Cat videos not a security threat, says minister as he rules out UK TikTok ban

The ban is due to come into force on Sunday (James Manning/PA)

Don’t follow America with TikTok ban, says Alba MSP

The US Supreme Court rejected TikTok’s appeal and unanimously upheld the law banning the app (PA)

‘No plans’ for UK TikTok ban

TikTok content creators have blasted the Supreme Court's ruling to ban TikTok in the US

Content creator in the US compares the TikTok ban to 'prohibition' as others decry Supreme Court ruling

A UK licence card with the older paper counterpart

Ministers set to unveil plans for digital driving licences

TikTok logo on a black screen on a phone which is being held in front of a computer keyboard

British content creators call looming US TikTok ban ‘deeply unfair’

A mobile phone showing the TikTok app

Q&A: What does the future hold for TikTok?

TikTok has been banned in the US.

TikTok to be banned in the US from Sunday, Supreme Court rules

Apple artificial intelligence

Apple pauses AI-generated news alerts over inaccuracy issues

The Nintendo Switch console (Game/PA)The Nintendo Switch console (Game/PA)

Lisa Nandy reveals she has ‘put a lot of hours’ into video game Animal Crossing

Nintendo Switch 2

Nintendo Switch 2 to be released in 2025

A child using a mobile phone

Age verification to be required on any site hosting pornography, Ofcom says

A general view of Chat GPT website

ChatGPT users can now give it tasks to do in the future

A phone displaying the Twitter account for Elon Musk

Elon Musk sued by US markets regulator over Twitter stake disclosure

Elon Musk is being sued for failing to disclose his purchase of Twitter stocks before buying the company in 2022, which ‘allowed him to underpay’ by at least $150m (£123m).

US sues Musk for failing to disclose Twitter stock holdings to buy platform at ‘artificially low prices’

The back of an ambulance

IBM to supply tech for new Emergency Services Network