Queues return to Apple Stores as the iPhone 13 goes on sale

24 September 2021, 10:34

Customers enter Apple shop
Apple product launch. Picture: PA

A new range of the smartphones, plus a new iPad and iPad mini, are now available in the UK.

Apple fans queued outside the technology giant’s Regent Street store in central London to be among the first to get hold of the iPhone 13 as the new smartphone range went on sale in the UK.

Unveiled last week, the four new iPhone 13 handsets all have improved battery life and cameras.

A modest queue began to form outside the store at 7.30am on Friday, with Apple staff applauding the first customers inside when it opened its doors at 8am.

The pandemic and increased options for buying online and reserving pick-up times have seen physical queues outside Apple Stores scaled back in recent years.

Unveiling the iPhone 13 mini, iPhone 13, iPhone 13 Pro and 13 Pro Max during a virtual event last week, Apple boss Tim Cook said they are the “best iPhones we have ever created”.

As well as the battery and camera improvements, Apple has reduced the size of the notch at the top of the screen and introduced a 120Hz refresh rate, which means smoother screen scrolling, on the two Pro models.

Apple product launch queue
The queue formed shortly before the Apple Store opened at 8am on Friday (Kirsty O’Connor/PA)

Prices for the new iPhone range start from £679 for the mini, up to £1,549 for the top-of-the-line Pro Max, which has one terabyte of storage – the largest Apple has ever offered on an iPhone.

The improvement in battery life is likely to appeal to many smartphone users, experts have said, with Uswitch.com mobiles expert Ru Bhikha arguing that is “at the top of people’s wish-list for the new handset”.

Alongside the iPhones, a new iPad and iPad mini have also gone on sale on Friday, with the new Apple Watch Series 7 to be released later this year.

By Press Association

More Technology News

See more More Technology News

The former president launched his app to compete with tech giants such as Facebook and Twitter.

Donald Trump launches 'Truth' social media platform after exile from Twitter and Facebook

It is the second outage in a week

Facebook, Instagram and Messenger down for second time in a week

The source code of Twitch was posted online

Twitch data breach: What you need to know

Facebook, Instagram and Whatsapp went down in a major outage

WhatsApp, Facebook and Instagram back online after suffering six-hour outage

Queen's Baton Relay baton

‘Smart’ baton using cutting-edge technology unveiled for Queen’s Baton Relay

YouTube displayed on a laptop computer

YouTube to remove misinformation videos about all vaccines

Amazon's Astro robot

Amazon introduces home robot alongside new Echo devices

A person using a laptop

Pandemic sparks demand for greater use of tech in public safety – report

An Instagram page

Instagram for children plans ‘paused’, company says

Brexit

Labour proposes ‘legal duty of care’ on social media firms to stop scams

Stuart and Amanda Stephens

Family of tragic 13-year-old Olly urge parents to take phones off teenagers

Online fraud

New laws needed to protect people from online scams, Which? warns

Laptop

Ofcom ‘needs powers to audit tech firms to prevent online harms’

A computer user

Government told to confront tech giants about videos that trigger epileptic fits

Scientist with petri dish

Scientists use AI to help discover new treatment for deadly childhood cancer

Laptop

Online Safety Bill not suitable for fraud, Google and Facebook suggest