Apple unveils Apple Watch Series 6 and Fitness+ subscription service

15 September 2020, 20:19

The new Apple Watch Series 6 contains a health sensor that can measure blood oxygen levels
The new Apple Watch Series 6 contains a health sensor that can measure blood oxygen levels. Picture: PA

Apple has unveiled the next generation of its Apple Watch and its Fitness+ class subscription service that will be linked to the device.

The Apple Watch Series 6 features a health sensor which is able to measure the user's blood oxygen levels in 15 seconds.

It was revealed alongside the new "affordable" Apple Watch SE which will start at £269 and will contain many of the core features of the Series 6, which will have a starting price of £379.

The $2 trillion company has increasingly marketed the Watch as a health and fitness device, earlier this year announcing that sleep tracking and a prompt around hand-washing would also be introduced to the device this year.

It is hoped the fitness class subscription service will help it compete with rivals such as Peleton.

Read more: Apple becomes first US two trillion-dollar company

Read more: Apple accused of swerving MPs’ questions on its environmental record

Apple Event — September 15

Speaking during a virtual event on Tuesday to announce the products, Apple chief operating officer Jeff Williams called the Series 6 the "most advanced Apple Watch ever" having taken "another big leap forward".

He also said the SE combined the "features customers love" at a lower price, which means there is now an Apple Watch "for everyone".

The US technology firm also confirmed its plan to launch a new exercise subscription service called Fitness+, which will be powered by the Apple Watch and will cost £9.99 a month.

It will enable users to stream fitness classes with professional trainers on their iPhone, iPad or Apple TV, with their exercise metrics automatically tracked by their Apple Watch while also being shown on-screen.

Read more: Apple delays debut of anti-tracking tool in iPhone software

Read more: Apple and Google reveal contact tracing notification system built into phones

The new iPhone SE — Apple

The service will be linked with Apple Music, the tech giant's music streaming service, to provide playlists for each workout.

A range of workouts, including walks and runs on a treadmill, yoga and HIIT sessions will be available when the service launches later in the year and will be seen as a direct competitor to platforms such as Peloton, which has had success with its own exercise bike and linked subscription service of associated workout classes.

The new subscription service joins a growing number of similar products offered by Apple, which has increasingly turned to its services business in recent years as a key revenue source as hardware sales slowed.

As part of that expansion, a new bundle of all its subscription services known as Apple One was announced, which at the top tier will include access to iCloud storage, Apple Music, TV+, Arcade, News+ and Fitness+ for £29.95 a month.

More Latest News

See more More Latest News

Exclusive
Starmer has vowed to resurrect Boris Johnson's 'Levelling Up' policy

Failure to ‘level up’ Britain would be ‘catastrophic’, Wes Streeting admits, as Starmer vows to resurrect Johnson policy

Border Force staff will walk out from April 11

Hundreds of Border Force officers at Heathrow Airport to stage four-day strike

Stephen Bear was ordered to pay Ms Harrison £5,000.

Disgraced reality TV star Stephen Bear ordered to pay £27,000 over revenge porn conviction or face nine months in jail

Sam Bankman-Fried

FTX founder Bankman-Fried sentenced to 25 years in prison for crypto fraud

Exclusive
Covid no excuse for death of Finley Boden who was murdered by drug-addled parents, child protection chief says

Covid no excuse for death of Finley Boden who was murdered by drug-addled parents, child protection chief says

Israel Palestinians UN Security Council

Russia ‘abolishes’ monitoring of sanctions on North Korea with UN veto

France Valentino

Former Gucci designer Alessandro Michele named Valentino creative director

Know your limits this summer, Brits have been warned

‘Know your limits’: Brits heading to the Euros this summer warned against drinking ‘too much German beer’

Russia Shooting

Russia arrests another suspect in concert hall attack that killed 143

Sam Bankman-Fried has been jailed for 25 years for a $8bn crypto fraud

'Crypto King' Sam Bankman-Fried jailed for 25 years for stealing billions of dollars from his customers

Michael Gove has been urged to 'get on with' passing the rental reforms

Ministers accused of making 'major concessions to landlords' after renters reforms 'watered down'

Supermarket opening times for Easter 2024: Trading hour revealed for Sainsbury's, Asda, Tesco, Morrisons and Aldi

Supermarket opening times for Easter 2024: Trading hours revealed for Sainsbury's, Asda, Tesco, Morrisons and Aldi

It is believed the litter picking tool was mistaken for a firearm, Northumbria Police said

Schools locked down by police after litter picker mistaken for firearm

Lewes prison

Medical incident declared at Lewes prison after several inmates hospitalised with food poisoning

Sandro Tonali

Newcastle United star charged with breaching FA gambling rules 50 times

The protesters staged a bike collision to gain entrance into the department

Pro-Palestine protestors chant 'from the river to the sea, Palestine will be free' as they occupy British Ministry