Home Office launches fresh ad campaign to deter Albanian migrants from crossing channel

28 May 2023, 08:57

New Home Office campaign
New Home Office campaign. Picture: UK GOV/Alamy
Kieran Kelly

By Kieran Kelly

The Home Office has launched a fresh ad campaign in an attempt to deter Albanian migrants from coming to the UK illegally.

A new poster warns Albanians thinking about making the journey that they "face being detained and removed" should they arrive in the UK illegally.

There is also a version of the posted in Albanian, with the publicity drive expected to start next week.

The ad campaign has been described by some as "pointless", while the Labour party said it "beggars belief".

Listen and subscribe to Unprecedented: Inside Downing Street on Global Player

The posted in English
The posted in English. Picture: UK GOV
The poster in Albanian
The poster in Albanian. Picture: UK GOV

Similar adverts have already been tried, with the Home Office warning Albanians on social media not to make the journey last August.

Albania has been described as a "safe and prosperous" nation by the Home Office, who say some nationals "are travelling through multiple countries" to get to the UK.

Some then make "spurious asylum claims when they arrive", the Home Office added.

Read More: 'Society has been enriched by migration': Jeremy Corbyn does not accept that the UK is 'damaged' by migrants

Read More: ‘3,000 asylum seekers to be deported each month’ under Suella Braverman’s controversial migration bill

Some 3000 migrants could be deported from the UK under new plans
Some 3000 migrants could be deported from the UK under new plans. Picture: Alamy

It comes amid plans proposed to deport more than 3,000 asylum seekers every month under the Government's Illegal Migration Bill.

Leaked briefing papers on the implementation of the Home Office-backed Bill, obtained by The Guardian, reportedly suggest that once in place, the legislation could see the Government removing 3,163 asylum seekers each month from January onwards.

According to the newspaper, the documents were prepared for Justice Secretary Alex Chalk and the Ministry of Justice permanent secretary Antonia Romeo.

The briefing is believed to be a draft and had not been seen by the minister.

More Latest News

See more More Latest News

Weather maps are turning red as a wave of heat makes a beeline for the UK, with temperatures set to soar across the country.

UK weather maps heat up as exact date 'North African plume' will see temperatures to hit 29C revealed

Conservatives have accused Keir Starmer of creating a £4.5billion tax black hole, casting doubt over their net zero spending plans.

Labour's net zero black hole? Tories accuse Starmer of £4.5bn budget shortfall as tax hikes loom

England beat Serbia 1-0 in tense first round Euro 2024 clash

England beat Serbia 1-0 after early goal from Jude Bellingham in tense first round Euro 2024 clash

England vs Serbia staring XI confirmed ahead of Three Lions' Euro 2024 clash

England vs Serbia staring XI confirmed as Gareth Southgate prepares for Three Lions' opening Euro 2024 clash

Police hunt 21-year-old man following death of boy, 12 in shocking hit-and-run

Police hunt 21-year-old man following death of boy, 12 in 'appalling' hit-and-run

Shadow Health Secretary Wes Streeting

Wes Streeting urges doctors not to strike amid claims manifesto is not the ‘sum total’ of Labour's NHS spending

Clashes erupt between football fans in Gelsenkirchen ahead of England and Serbia's first Euro 2024 match

Clashes erupt between football fans in Gelsenkirchen as England beat Serbia 1-0 in opening Euro 2024 game

Southwark council raised more than £2.6 million by issuing 43,300 fines to motorists

Labour council urged to refund motorists after ‘unfairly’ fining thousands of drivers £2.6million

Police rammed the cow

Officer who rammed cow with police squad car removed from frontline duties

England fans in Gelsenkirchen

Thousands of England fans descend on Gelsenkirchen ahead of Three Lions' first Euro 2024 match against Serbia

Queues at Birmingham airport

Travel chaos strikes major UK airport as passengers stuck in lengthy queues

Police rammed the cow

Owner of cow rammed by police gives update on its condition and says officers should be fired for 'disgusting' incident

Officers shot a man threatening football fans in Hamburg

Man shot by police after brandishing 'axe and molotov cocktail' close to Euro 2024 fan zone

Labour's Wes Streeting has called for a debate with Nigel Farage

Labour's Wes Streeting calls for debate with Nigel Farage to take on 'toxic rhetoric' in 'battle of ideas'

Prince William's children have sent him a Father's Day message

'We love you papa': George, Charlotte and Louis send Prince William Father's Day message in first social media post

Labour and the Conservatives would leave the NHS 'worse off than under austerity', the Nuffield Trust has warned

Labour and Tories would leave NHS 'worse off' than under austerity, health think tank warns