Instagram to filter message requests in latest step to fight online abuse

21 April 2021, 08:44

Instagram's new message request filtering tool
Hidden Words visual. Picture: PA

The social media platform has seen a number of high-profile users – including footballers – report receiving racist and other abuse.

Instagram users will be able to filter out abusive messages and comments they receive as part of a new update unveiled by the social media platform.

Premier League footballers and other sporting stars have revealed widespread racist, sexist and other abuse sent to them on the platform in recent months, sparking outrage.

A number of players and football clubs have taken part in social media blackouts in protest at tech firms and their policing of such content.

Now Instagram, which is owned by Facebook, has announced a new tool that will allow users to automatically filter Direct Message (DM) requests from people they do not follow if the messages contain offensive words, phrases or emojis.

The new tool will enable users to build a list of offensive terms – using terms on a predefined list created by Instagram in collaboration with anti-discrimination and anti-bullying groups as well as any others added by users themselves – which will then be used to filter out any messages containing these terms, phrases or emojis.

Instagram said the tool will focus on the message request section of DMs, meaning messages from users the account owner does not follow, as this is where abuse normally comes from.

A new section of the app’s privacy settings called Hidden Words has been created to house the tool, which can also be applied to comments under an account’s posts.

The social media giant confirmed it will begin rolling out to people in the UK in the coming weeks.

Fadzai Madzingira, content policy manager at Instagram, told the PA news agency that “no one should have to deal with abuse on Instagram, whether it is racist, sexist, homophobic or any other type of abuse – no one should have to deal with it anywhere, full stop”.

“We take very seriously our commitment to protecting people and doing everything we can to protect them from this abuse,” she said.

Ms Madzingira said the new tool and other recent Instagram updates were part of its ongoing response to reports of abuse on the platform, admitting it was a “complex challenge” with “no single step that could eliminate it all”.

Instagram's updated blocking tool
The new blocking feature will enable users to prevent others reaching them from any new accounts they create (Instagram)

“What I would say is that this is a commitment that we have taken as a company, to ensure that we’re protecting our community and we’re protecting our users from having to deal or receive this abuse,” she told PA.

“And we look forward to continuing to improve in this area and to take feedback, not just from creators and footballers we’ve been engaging with over the last year, but from people who have to deal with this sort of abuse going forward, and for us to iterate on improving these tools as well.”

She said that the decision to filter messages that came into users’ inboxes rather than block off messaging entirely “strikes the right balance” in terms of allowing prominent users to communicate with fans but also “protecting people from receiving abuse and have to confront these offensive and abusive terms”.

Alongside the filtering tool, Instagram also revealed another new feature designed to limited unwanted contact, which will prevent someone who has been blocked by a user from contacting them again through a new account.

Ms Madzingira said Instagram would use “a number of factors” about a user to spot when they had created a new account.

By Press Association

More Technology News

See more More Technology News

People ride an upward escalator next to the Dior store at the Icon Siam shopping mall on June 12, 2024 in Bangkok, Thailand.

Luxury fashion giant Dior latest high-profile retailer to be hit by cyber attack as customer data accessed

A plane spotter with binoculars from behind watching a British Airways plane landing

‘Flying taxis’ could appear in UK skies as early as 2028, minister says

Apple App Store

Take on Apple and Google to boost UK economy, think tank says

A survey of more than 1,000 employers found that around one in eight thought AI would give them a competitive edge and would lead to fewer staff.

One in three employers believe AI will boost productivity, research finds

Hands on a laptop showing an AI search

One in three employers believe AI will boost productivity, research finds

Music creators and politicians take part in a protest calling on the Government to ditch plans to allow AI tech firms to steal their work without payment or permission opposite the Houses of Parliament in London.

Creatives face a 'kind-of apocalyptic moment’ over AI concerns, minister says

Ngamba Island Chimpanzee Sanctuary on Lake Victoria, Uganda

Chimps use medicinal plants to treat each other's wounds and practice 'self-care' as scientists hail fascinating discovery

Close up of a person's hands on the laptop keyboard

Ofcom investigating pornography site over alleged Online Safety Act breaches

The Monzo app on a smartphone

Monzo customers can cancel bank transfers if they quickly spot an error

Co-op sign

Co-op to re-stock empty shelves as it recovers from major hack

The study said that it was often too easy for adult strangers to pick out girls online and send them unsolicited messages.

Social media platforms are failing to protect women and girls from harm, new research reveals

Peter Kyle leaves 10 Downing Street, London

Government-built AI tool used to cut admin work for human staff

In its last reported annual headcount in June 2024, Microsoft employed 228,000 full-time workers

Microsoft axes 6,000 jobs despite strong profits in recent quarters

Airbnb logo

Airbnb unveils revamp as it expands ‘beyond stays’ to challenge hotel sector

A car key on top of a Certificate of Motor Insurance and Policy Schedule

Drivers losing thousands to ghost broker scams – the red flags to watch out for

Marks and Spencer cyber attack

M&S customers urged to ‘stay vigilant’ for fraud after data breach confirmed